At the 2012 TEDMED Conference, Sub Rosa worked with the conference organizers and brand partners to design installations conceived to inspire. Clients included General Electric, Phillips, Seimens, Cleveland Clinic, Booz Allen Hamilton, Mars, Steelcase, Robert Wood Johnson Foundation, and Johnson & Johnson.
In addition, Sub Rosa was given the honor of designing the conference’s stage at the Kennedy Center. Being one of America’s most respected performance facilities, the design needed to imbue a sense of elegance that matched the theater’s history, while still evoking the spirit and verve of a better future that the conference envisions.
Statistics
9branded spaces designed in 120 days
4inspections by bomb sniffing dogs before loading into the Kennedy Center
